Glassdoor Community
Glassdoor, the global leader in workplace transparency, has launched a fresh new branding that underscores its mission to empower job seekers, employers, and communities. This rebranding highlights its focus on providing in-depth workplace insights and supporting authentic employer brands, while also strengthening its Community line of business to enhance connections and collaboration within the workforce.
I was part of the design efforts for the launch of Glassdoor's new Community line of business, which focuses on fostering professional conversations. My role involves crafting user-centered experiences that facilitate meaningful interactions, enabling professionals to connect, share insights, and collaborate within a trusted environment.
2023-24
Year
March 2023 - Present
Duration
Product Design, UX, UI
Categories
Projects
Increase density on Post Composer
We identified a potential issue when users were commenting or replying to posts. To address this, I redesigned the comment composer to open in a half-sheet, allowing users to view the post or previous comments while composing. This led to noticeable improvements in the quality and relevance of comments.
Results
+5% directional improvement for comment created
Social proof post annotations
We implemented annotations on post cards to enhance content readability in the community feed and tested their impact on social proof. The results showed promising improvements, indicating the value of continuing to invest in social proof strategies. Based on these findings, we will retain the suggested post and social proof annotations, while removing the generic labels like "Hot," "Trending," and "Popular."
Results
Social proof annotations show >10% directional improvement to comments created. Generic annotations showed no impact on comments created.