Bridge international

This project originated as a spin-off from Europe Emirates Group, a Dubai-based company specializing in business formation services. The aim was to create a low-cost, fully digital version of the company to capture the market of digital entrepreneurs. I was involved in every stage of this project, from developing the name and brand identity to designing the user experience (wireframes and user flows), and finally, crafting the website's user interface.

2020

Year

12 Weeks

Duration

Branding, UX, UI

Categories

Problem

Many competitors offer company formation services in Dubai and globally, but most require a lengthy process and a large support team. This company aims to address these challenges by streamlining and accelerating the process.

Solution

In a changing landscape, Bridge Intl. aims to lead the conversation with a new business model that blends experience, technology, and empathy. They bring process, reliability, and efficiency while understanding real business challenges. We’ve distilled their identity into a clear formula: Technology + Business Expertise + Price Disruption. This powerful combination drives their innovative approach.

The goal of this wireframe and user flow was to simplify the payment process by minimizing steps. This task was challenging due to the complexities of jurisdiction, with many variables in legal terms, taxes, and costs.

The design drew from the simplicity of the wireframes and the strength of the brand elements, resulting in a streamlined information flow and an intuitive user experience.